FBC
January 4, 2011
To Whom It May Concern,
This letter is provided for TeamThink Principal Sandor Kiss regarding a comprehensive consulting engagement with my company FBC.
In April of last year, Sandor was referred to me by a colleague as a consultant who could help me assess a new online business my company is considering launching. Sandor was referred to me because of his background with Internet businesses and his strategic marketing expertise.
The scope of this engagement required the delivery of four projects:
1. Competitive assessment
2. Customer segmentation market research
3. Sizing the market opportunity
4. Develop specifications and budgets for a future web site
Sandor kicked off the project by developing an approach to complete the assignment including dates, budgets and identifying a resource to support the market research.
Sandor was organized in managing a long and detailed project. He analyzed a large amount of data to bring forward the critical data points which resulted in our adjusting the business plan to better fit the market needs. His ability to present the findings clearly was a critical factor in ensuring we made the best business decision.
I found Sandor easy to work; smart, a quick study, who stayed on task and drove the project to a successful conclusion.
I am pleased to act as a professional reference for Sandor Kiss.
Steven Ibbotson
General Manager
Farm Business Consultants Inc.